Advertise your holiday rental on the best platforms

Maximise your revenue: Discover the best platforms to advertise your holiday rental

magazine_image
  • Maximise the visibility of your holiday rental on the best platforms of 2023.
  • Benefits of listing your property on Holidu: visibility on leading platforms such as Airbnb, TripAdvisor, Expedia or Rentalia.
  • Essential steps to create your account and advertise your property on holiday rental platforms.
  • Understand the platforms’ commissions: a balance between visibility and costs.
  • Analysis of each platform: advantages, disadvantages and how to create a successful listing.
  • Explore ideal platforms for renting flats and houses: HouseTrip, Only-apartments, Homestay and Be Mate.
Clés sur la porte en bois de la maison de vacances

September 2023

If you are a holiday rental owner or manager, we are absolutely sure that this information is of interest to you. We offer you options of excellent platforms to advertise your holiday rental to increase visibility and find guests all year round. We understand that one of the focuses is to improve your social media marketing strategy or your web domain, but have you ever wondered how it benefits you to affiliate with one of the best holiday rental platforms

Some of these platforms, such as Holidu, have the main benefit of gaining visibility by publishing your advert on other platforms at the same time, gaining access to a wide network of clients. However, it’s not all free, as these rental platforms in their terms and conditions ask for a commission for each booking, so get to know the most popular ones and prepare your properties to receive clients!

Therefore, we have compiled all the information about the best websites to advertise your house, apartment or villa. Get ready to increase your visibility and clientele! You just need to be motivated and take into account all the tips we give you, your guests are just a click away!

First steps to advertise your holiday rental

The first step is clear, create your account as an owner. In each of the platforms it is necessary to provide reliable information such as your name, professional photos of the rental, descriptions about the reservation, rules, services offered, rates according to the seasons and a brief welcome.

The most important requirement is to agree with the commission for each booking. Very few charge a fee for listing your rental on their platform, the vast majority charge a percentage per booking. Commissions usually range in total between 10 and 20%. Apart from the total amount, it also varies how the fee is shared, some charge only the owner while others share that percentage between the two parties, the traveler and the owner.

So get to know the best ones!

Get to know the best rental management platforms

Airbnb logo

Airbnb

We have all heard or read about Airbnb, it is characterized for being one of the leading platforms to advertise a property. You can rent anything from a room in a B&B to an entire apartment by having a conversation with your client via zoom. The best thing about it is that anyone can rent the property in a quick and easy way, the important thing is the service you offer! 

Advantages 

  1. A brand known worldwide by travelers from all over the world.
  2. You set your own price.
  3. Airbnb’s global traffic is 90% organic.
  4. The host warranty program offers $1 million in the event of damage by guests.
  5. You can collaborate with other professional hosts.

Inconveniences

  1. Pay taxes through the Tax Administration Service (Servicio de Administración Tributaria) as a company.
  2. Probability of suffering damage to your property.
  3. Cases of aggregated rates covering customer service or other services.

Learn how to create your first ad 

  1. Visit their website or download the application to your cell phone. 
  2. Click on “Create a new ad”. 
  3. Provides information on whether it is a single room, shared room or the entire property.
  4. Indicates the number of guests to receive.
  5. Add photos and set the price.
  6. Announces the rental.

Commissions

  • Hosts are charged a commission according to the bookings from 3% to 5%. 
  • Guests pay a rate of less than 14.2% varying by various factors and to cover Airbnb management.
  • You can advertise the property for free on their portal and mobile app.
  • There is a shared rate between host and guest.
Logo de Booking

Booking.com  

This is one of the best websites to advertise your house, apartment or villa characterized by many owners as the best, due to the offers to guests and their 24/7 attention. Offering tourist services such as tours, excursions, car rentals and flights. It stands out for being one of the most reliable platforms, because it has more than 20 years on the internet and more than 150 offices in 70 countries.

It has been in operation since 1996 as one of the world’s leading digital travel companies and its mission is to make discovering the world easier for everyone. It is available in 43 languages and offers more than 6 million properties for rent. In addition, it is estimated that 40% according to the platform, newly advertised properties get their first booking within a week.

Advantages 

  1. Allows you to set property rules for guests.
  2. Liability protection for one million dollars for each reserve.
  3. Fraud prevention.
  4. Customer messaging system.
  5. Allows you to set the price of the host’s property.

Inconveniences

  1. It does not comply with the financing for guests.

Learn how to create your first ad 

  1. Registration is free and can take as little as 15 minutes to complete.
  2. Click on “Create a partner account to get started”.
  3. Follow a series of easy steps and publish the property ad for free.

Commissions

  • Advertising the property is free of charge. 
  • The host pays a commission for each reservation, worldwide the commission to the owner is 15%.
  • The guest has a single rate, no additional fee is charged.
Logo Expedia

Expedia

It has more than 25 years in the market, since it was launched in 2001 by Microsoft. In addition, there are more than 3 million properties advertised on its website and it has physical agencies in more than 30 countries.

It is estimated that there are more than 200,000 properties in Spain and travelers can also find a flight with cab service to your facility, all at the reach of a computer or cell phone! On the other hand, Expedia Group offers the opportunity to increase revenue with responsible and trustworthy guests, in addition, it belongs to several OTAs (Online Travel Agency). Among the travel agencies are Wotif, Travelocity, Expedia.com, Hotels.com and Orbitz.

Advantages 

  1. Connect your property with the right customers.
  2. It encourages travelers with all kinds of tastes.
  3. It offers key tools such as market prices.
  4. Helps develop reservation management due to the access of millions of people per day. 

Inconveniences

  1. It is not possible to publish direct offers cheaper than what has been agreed with Expedia for the same rooms and dates.

Learn how to create your first ad 

  1. The ad is free of charge.
  2. Click on the “Advertise accommodation” button in the main menu.
  3. You must provide information about the house, villa or apartment.
  4. Registration through a series of steps.
  5. Choose your payment method.
  6. Set guest expectations.
  7. Announces the property.

Commissions

  • If the host makes a reservation, a 19% fee is charged. 
  • It offers a pay-at-destination contract or a prepaid rate reservation.
Logo VRBO

Vrbo

Among the platforms to advertise your holiday rental this is one of the most popular, operating since 1995 as an online marketplace that offers excellent homes for travelers. It is available in 190 countries, in addition, the platform encompasses many other websites such as Expedia and Homelidays. Take a look at this amazing platform!

Advantages 

  1. Reliable guests at your fingertips.
  2. Real-time data increasing the competitiveness of the property.
  3. Mayor tráfico de visitantes con un servicio de asistencia las 24 horas, los siete días de la semana
  4. Increased visibility.
  5. Choice of rental rates, subject to local taxes and regulations.
  6. Guest qualification.

Inconveniences 

  1. You should check the applicable rental requirements in the area, as in many cases a license is required.

Learn how to create your first ad 

  1. Create your first ad by registering as a host.
  2. Select the type of accommodation you are going to offer, whether it is a house, villa or apartment.
  3. Follow a series of simple steps and publish the ad.

Commissions

  • They vary according to the property and the service they offer.
  • It is estimated that a 3% fee is charged for long stays and 8% for stays of less than 6 weeks.
  • The host also has the opportunity of an annual fee where the booking fee is of no additional value.
  • Guests usually pay a commission of 6% to 12%.
Logo Rentalia

Rentalia

It is one of the most popular websites in Spain, offering more than 17 thousand rentals currently belonging to the Idealista group. Mostly the rentals are located in rural areas and if you have a house of this type, this platform is for you. On the other hand, in Europe they have more than 50 thousand properties offered. 

Advantages

  1. Direct contact with guests.
  2. They offer millions of visits and one million requests per year.
  3. More than 10 years on the web.
  4. Direct contact with guests.

Learn how to create your first ad 

  1. Click on “Publish your accommodation”
  2. Proceed to register and follow a series of simple steps.
  3. Posting the ad is free of charge.

Commissions

  • The first month is free.
  • The Premium plan pays a 10% commission on bookings with professional management and increased security.
  • The Platinum plan at $120 getsx you first place and no commissions for 4 months.
Logo Tripadvisor

TripAdvisor  

TripAdvisor was created with the purpose of offering guests reliable reviews from people who have already rented your property, in addition to providing tourism packages. It has a traffic of approximately 400 million visitors per month, with a record of more than 760 million traveler reviews. It has 40 offices in several countries with excellent features for property managers, such as advertising more than 5 accommodations.

Advantages 

  1. Active property management.
  2. Performance information with property analysis.
  3. Contact with travelers.
  4. Global visibility.
  5. Simple tools for monitoring.

Inconveniences 

  1. Properties are classified according to their distance from the local center. 
  2. All comments received should be read and responded to.

Learn how to create your first ad 

  1. Request a free profile in “Advertise your accommodation”.
  2. Enter the property and register. 
  3. Follow a series of steps to set up the account and publish.

Commissions

  • The rental ad is free of charge.
  • The reservation fee for your property is 3% excluding VAT.
  • Payments are fully protected by the platform.
  • The platform releases the payment 24 hours after the guest’s arrival at the accommodation.
  • Guests must pay between 8% to 16% commissions according to the type of reservation.
Logo Niumba

Niumba

It is one of the TripAdvisor pages that stands out for being one of the best to offer your holiday rental. You will be able to offer short and long-stay services, therefore, you will have to carry out market research when offering your property. It is considered one of the leading rental booking sites in Spain with more than 100 thousand properties available and its main office is located in Madrid. 

Advantages 

  • Covers the most important coastal tourist destinations in Spain.

Inconveniences 

  • Properties are displayed according to distance from the local center. 

Commissions

  • Advertising the property is free of charge. 
  • Commission of 3%.
  • Guests are charged between 8% and 14.5%.

Best websites to rent apartments and houses

If you want to offer apartments and houses as an ideal service for groups of friends or for those who travel as a family, there is HouseTrip. It is one of the best websites to advertise your rental with very affordable prices for visitors, visited by millions of travellers per month and with a 3% commission per booking. On the other hand, Only-apartments is perfect to offer your apartment for a short period of time, also with a 1% booking commission that is often excluded because it is charged to the guest. Ideal to save and get more profit!

Homestay does not charge booking fees, your only job is to offer your property that will be viewed by thousands of users per month and in Be Mate you can offer your property if you are in Spain, as it is one of the most popular with a booking fee of 5%. So visualize each of your options and try those that give you the most confidence when advertising your property on the best holiday rental platforms.

Other posts in this category:

Hosts

Legal requirements for the management of holiday rentals in Murcia

Hosts

What is a Channel Manager and how can they help you manage your holiday rentals?

Hosts

Offline marketing techniques for holiday rentals

Hosts

Local collaborations for holiday rental hosts

Hosts

Improving the online presence of your holiday rental

Hosts

Common legal mistakes made by holiday rental hosts in Spain